The IEP Learning Academy Podcast

from IEP Learning Academy

Building an Innovation Business Case

This lesson examines capitalising on change and building a successful innovation business case.

It’s a guide to what your business case should contain and what it’s necessary to avoid. It outlines the distinctions between an elevator pitch, business plan and innovation business case. It establishes how to structure a clear argument, understand stakeholders’ perspectives, assess risk, make solid predictions, and encourage excitement.

After listening, you’ll understand the purpose and benefits of a solid, convincing innovation business case and be able to approach your own with confidence and creativity.

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