Performance Process - Members Only

from Escape Collective

Swiss Side's JP Ballard on all things aero

One from our archive, this time we throw back to when JP Ballard of SwissSide joined us for part one of our Performance Process deep dive into all things aerodynamics.

Ballard is founder and CEO of aerodynamics specialists Swiss Side. The Swiss company produces wheels and aero calf sleeves, but the majority of its work is in offering its aerodynamic expertise to other manufacturers in the cycling industry. He had also sat down with us in January 2024 to record three hours worth of discussion and advice on aerodynamics and performance.

In part one of that conversation Ballard gives us an insight into some of Swiss Side's unseen consultancy work and we discuss performance simulation tools, sail effect, the future of cycling aero, and why Ballard thinks we are not even half way to "peak aero."